Saturday 30 January 2010

Saab Live To Fight Another Day

Over the coming weeks it was announced that Saab was going to go under due to lack of investment. General Motors were already prepared to let the Swedish ship sink, that was until Spyker sent out their sea rescue.

Spyker, the small Dutch supercar maker, was a definite surprise to take over ownership. While it is not expected that Spyker won't be involved in the long-run, they have saved thousands of jobs. GM allowed Saab to sink after trying to save money by building cars that had no individuality or spark, but instead dressed up the Vauxhalls in ball gowns.

But it wasn't just in the GM years that Saab made poor cars, they did that themselves pre-GM. While they are selling 100,000 cars a year on average, their rivals BMW, Mercedes and Audi are selling 10 times that. With that amount of sales it gives them the power to and resources to develop and build such fine cars.

While Saab stays afloat now, far too few people did the one thing that could of keep afloat: buy a Saab.

No comments:

Post a Comment